Overview
End-to-end workflow for a first-time cold email campaign in a hyper-niched vertical. Personalization research per prospect via Scavio, sending via Instantly or Smartlead.
Trigger
Manual (campaign launch)
Schedule
Per campaign (one-shot launch)
Workflow Steps
Pick sender platform: Instantly or Smartlead at entry tier
$30-47/mo Instantly Growth or $39/mo Smartlead Basic.
Set up sender domain warmup discipline
2-4 weeks warmup before high-volume sends. Sender reputation > tool brand.
Build target list with niche filters
B2B contact database (Instantly lead-gen plan) or your own scrape.
Per-prospect Scavio research
Site latest news + AI Overview on the company + Reddit signal.
Generate hyper-niched opening lines per prospect
LLM with research context produces 1-2 specific openers.
Send + measure: open, reply, reply quality
First 200 sends per sender; track quality not just open rates.
Python Implementation
import requests, os
H = {'x-api-key': os.environ['SCAVIO_API_KEY']}
def per_prospect_research(name, domain):
s = requests.post('https://api.scavio.dev/api/v1/search', headers=H, json={'query': f'site:{domain} latest news 2026'}).json()
a = requests.post('https://api.scavio.dev/api/v1/search', headers=H, json={'query': f'{name} 2026', 'include_ai_overview': True}).json()
return {'site_news': s.get('organic_results', [])[:3], 'ai_overview': a.get('ai_overview')}JavaScript Implementation
// Same shape in TS / Node.Platforms Used
Web search with knowledge graph, PAA, and AI overviews
Community, posts & threaded comments from any subreddit