Free Tool

Keyword Intent Classifier

Classify keyword search intent as informational, navigational, commercial, or transactional. Paste keywords in bulk and get intent labels with confidence scores.

About This Tool

Paste one or more keywords to classify their search intent into four categories: informational (seeking knowledge), navigational (looking for a specific site), commercial (researching products), or transactional (ready to buy). The classifier uses pattern matching and keyword signals to assign intent labels.

Frequently Asked Questions

Informational (user wants to learn something), navigational (user wants a specific website), commercial (user is researching before a purchase), and transactional (user is ready to buy or take action).

The tool uses keyword pattern matching, analyzing trigger words and modifiers. Words like 'how to' and 'what is' signal informational intent, while 'buy' and 'price' signal transactional intent.

Google ranks pages that match the dominant intent for a query. Creating content that aligns with keyword intent increases your chances of ranking and improves click-through and engagement rates.

Match Content to Search Intent

Scavio returns live SERP data that reveals what Google considers the right intent for any query. See organic results, featured snippets, and AI overviews.