The Problem
Marketing teams launch TikTok campaigns and wait days for the TikTok Ads dashboard to stabilize metrics. Organic campaign tracking (hashtag challenges, creator content) requires manual platform browsing. No way to correlate TikTok performance with search trends.
The Scavio Solution
Use Scavio TikTok API to monitor campaign hashtags, creator posts, and engagement metrics programmatically. Cross-reference with Google search trends to measure brand lift. Each TikTok API call costs 1 credit ($0.005).
Before
Marketing team manually checks TikTok app for campaign hashtag performance. Data is anecdotal. No correlation with search demand.
After
Automated hourly checks on campaign hashtags, creator posts, and engagement. Cross-referenced with Google search volume. Dashboard updated in real time.
Who It Is For
Marketing teams running TikTok campaigns who need real-time performance data and brand lift measurement.
Key Benefits
- Monitor campaign hashtags and engagement via API
- Track creator content delivery and performance
- Cross-reference TikTok activity with Google search trends
- Real-time dashboard vs waiting for TikTok Ads lag
- 1 credit per TikTok API call ($0.005)
Python Example
import requests, os
API_KEY = os.environ["SCAVIO_API_KEY"]
def monitor_campaign_hashtag(hashtag: str) -> dict:
"""Monitor a TikTok campaign hashtag."""
resp = requests.post(
"https://api.scavio.dev/api/v1/tiktok/hashtag",
headers={"Authorization": f"Bearer {API_KEY}", "Content-Type": "application/json"},
json={"hashtag": hashtag},
timeout=15,
)
data = resp.json()
return {
"hashtag": hashtag,
"view_count": data.get("challenge_info", {}).get("stats", {}).get("view_count", 0),
"video_count": data.get("challenge_info", {}).get("stats", {}).get("video_count", 0),
"top_videos": [
{"desc": v.get("desc", ""), "plays": v.get("stats", {}).get("play_count", 0)}
for v in data.get("videos", [])[:5]
],
}
def check_brand_lift(brand: str) -> dict:
"""Check Google search trends for brand lift."""
resp = requests.post(
"https://api.scavio.dev/api/v1/search",
headers={"x-api-key": API_KEY, "Content-Type": "application/json"},
json={"query": brand, "country_code": "us"},
timeout=10,
)
data = resp.json()
return {"organic_count": len(data.get("organic_results", []))}
campaign = monitor_campaign_hashtag("brandchallenge2026")
print(f"#{campaign['hashtag']}: {campaign['view_count']:,} views, {campaign['video_count']} videos")JavaScript Example
const H = {'Authorization': 'Bearer ' + process.env.SCAVIO_API_KEY, 'Content-Type': 'application/json'};
async function monitorHashtag(hashtag) {
const r = await fetch('https://api.scavio.dev/api/v1/tiktok/hashtag', {method:'POST', headers:H, body:JSON.stringify({hashtag})});
const d = await r.json();
return {hashtag, views:d.challenge_info?.stats?.view_count||0, videos:d.challenge_info?.stats?.video_count||0};
}
const c = await monitorHashtag('brandchallenge2026');
console.log('#'+c.hashtag+': '+c.views+' views, '+c.videos+' videos');Platforms Used
TikTok
Trending video, creator, and product discovery
Web search with knowledge graph, PAA, and AI overviews