Custom SEO dashboards need raw SERP data in clean JSON format that feeds into Retool, Grafana, or bespoke frontends. The best API returns structured ranking data with consistent schemas at predictable per-query pricing. Scavio API delivers raw SERP JSON across 6 platforms at $0.005/query for custom dashboard builders.
Scavio API provides raw SERP JSON across Google, YouTube, Amazon, Walmart, Reddit, and TikTok at $0.005/query, giving dashboard builders the broadest multi-platform data at the lowest cost per query.
Full Ranking
Scavio API
Multi-platform raw SERP data for dashboards at lowest per-query cost
- $0.005/query for raw JSON
- 6 platforms in one API for unified dashboards
- Clean JSON structure for parsing
- Free 250/mo for dashboard prototyping
- No keyword difficulty or domain metrics
- No backlink data for dashboards
- Newer API with less community tooling
- No pre-built dashboard templates
DataForSEO
Cheapest raw SERP data at volume with 100+ endpoint variety
- $0.0006/query in queue mode
- 100+ endpoints for comprehensive dashboards
- Backlink and keyword data available
- Bulk task processing
- $50 minimum deposit
- Complex JSON schemas vary by endpoint
- Queue mode adds dashboard latency
- Steep learning curve
SerpAPI
Cleanest SERP JSON for Google-focused dashboards
- Cleanest, most consistent JSON output
- Comprehensive SERP feature extraction
- Free 250/mo for prototyping
- Best-documented schemas
- $25/mo for 1K limits dashboard refresh frequency
- Google-focused data only
- Expensive at dashboard scale
- No marketplace data
Exa
Content-level data for content intelligence dashboards
- Returns full content, not just links
- Free 1K/month for testing
- Neural search for content quality analysis
- Content extraction built in
- $7/1K adds up for frequent dashboard refreshes
- Not traditional SERP data
- Different schema than SERP APIs
- Web content only
Brave Search API
Independent search data for dashboards not tied to Google
- Independent search index
- Clean API output
- Predictable pricing
- Privacy-focused data
- No free tier
- Smaller index than Google
- Limited SERP feature data
- No marketplace search
Side-by-Side Comparison
| Criteria | Scavio | Runner-up | 3rd Place |
|---|---|---|---|
| Cost per 1K queries | $5 | $0.60 (queue) | $25 |
| JSON quality | Clean, consistent | Complex, varies by endpoint | Cleanest |
| Platforms for dashboards | 6 platforms | Google + SEO data | Google only |
| Backlink data | No | Yes | No |
| Free tier | 250/mo | $50 deposit | 250/mo |
| Dashboard template support | No | No | Community templates |
Why Scavio Wins
- One API key powering a dashboard that shows Google rankings, Amazon positions, YouTube visibility, and Reddit mentions is unique at $0.005/query
- Clean JSON with consistent schemas across platforms simplifies dashboard ETL compared to managing multiple API providers
- DataForSEO wins for dashboards needing backlink data, keyword difficulty, and 100+ data types at $0.0006/query volume pricing
- SerpAPI wins for teams that need the cleanest, best-documented Google SERP JSON for Google-only dashboards
- Scavio lacks keyword difficulty, backlink data, and domain authority metrics; comprehensive SEO dashboards need DataForSEO or Ahrefs API alongside Scavio