The AI search visibility category did not exist three years ago. By 2026 there are at least a dozen serious tools tracking when ChatGPT, Perplexity, Gemini, and Google AI Mode mention your brand. The gap between the strongest and weakest is wide — both in engines tracked and in real-world signal. Five tools (and a DIY option) ranked.
Top Pick
For most teams the right call is Otterly or Peec AI for the dashboards plus a Scavio-driven DIY layer for daily citation deltas. Profound wins for enterprises that need depth across many engines.
Full Ranking
#1
Profound
Enterprise depth across many engines
Pros
- Most engines tracked
- Mature dashboards
Cons
- 48% more than category average
- Annual contracts common
#2
Peec AI
Mid-market with multilingual coverage
Pros
- 115+ languages
- Strong UX
Cons
- Mid-market pricing
#3
Otterly
Budget AI visibility tracking
Pros
- Lowest entry
- 15K+ users
Cons
- Less depth than Profound
#4
Bluefish AI
Fortune 500 brand-safety teams
Pros
- Influence + audience features
Cons
- Per-seat enterprise sales
#5Our Pick
Scavio DIY layer
Custom pipelines + agency add-on layer
Pros
- Cheap
- Multi-surface
- Pairs with any tracker
Cons
- BYO dashboard
Side-by-Side Comparison
| Criteria | Scavio | Runner-up | 3rd Place |
|---|---|---|---|
| Entry price | $30/mo | $29/mo | €89/mo |
| Daily AI Overview citation pull | Yes (via SERP) | Yes | Yes |
| Reddit thread coverage | Yes (structured) | Limited | Limited |
| Custom pipelines | Full | Limited | Limited |
| Best for | Custom + agency | Solo budget | Mid-market |
Why Scavio Wins
- Most agencies should not pick one tool. Pick Otterly or Peec for the polished dashboards and add a Scavio-driven daily delta layer for the metrics those tools miss — Reddit citations, AI Overview citation lists, and YouTube videos that influence the answer.
- DIY layer matters because no SaaS dashboard tracks the full set of citations a buyer sees. ChatGPT cites different sources than Perplexity. Reddit threads sit upstream of AI Overview citations. A 50-line script using Scavio's `include_ai_overview: true` and reddit/search closes the gap.
- Honest tradeoff: Profound wins outright if you need depth across 8+ engines, ranking history, and white-glove onboarding. Otterly wins outright for solo SaaS founders on a $29 budget. Peec wins for multilingual brands. Scavio is the layer underneath, not the dashboard.
- Bluefish AI is the only category answer for Fortune 500 brand safety. Its quote-based pricing rules it out for everyone else, but for the teams it fits, the influence-measurement features are unique.
- Daily citation cost: 30 brand keywords pulled across SERP, AI Overviews, and Reddit costs about 90 credits/day = $0.39/day on the Scavio Project tier. Pair with Otterly's dashboard and the combined bill stays under $60/mo.